The Feathers Hotel
The Feathers Hotel
Instagram following grew from 3k to 10k within 6 months. TikTok following grew from 0 to 4k. Increased organic reach and engagement across platforms Featured in Michelin Guide, Small Luxury Hotels of the World, The Times and ELLE UK. Ongoing growth while strengthening premium brand positioning
Instagram following grew from 3k to 10k within 6 months. TikTok following grew from 0 to 4k. Increased organic reach and engagement across platforms Featured in Michelin Guide, Small Luxury Hotels of the World, The Times and ELLE UK. Ongoing growth while strengthening premium brand positioning






The Problem
The Problem
The Feathers is a well-known boutique hotel, but its social presence needed to better reflect its premium positioning and unlock new audiences aligned with its partnerships with Blenheim Palace and Bicester Village.
The Feathers is a well-known boutique hotel, but its social presence needed to better reflect its premium positioning and unlock new audiences aligned with its partnerships with Blenheim Palace and Bicester Village.
Year
2025
Year
2025
Year
2025
Industry
Luxury Hospitality
Industry
Luxury Hospitality
Industry
Luxury Hospitality
Type of work
Social Media Management
Type of work
Social Media Management
Type of Work
Social Media Management
Timeline
Ongoing
Timeline
Ongoing
Timeline
Ongoing






The process
We implemented a social-first content strategy with monthly content creation, blending luxury storytelling with playful, scroll-stopping content designed to disrupt the hospitality space whilst protecting its strong brand positioning.
The process
We implemented a social-first content strategy with monthly content creation, blending luxury storytelling with playful, scroll-stopping content designed to disrupt the hospitality space whilst protecting its strong brand positioning.







Result
Instagram following grew from 3k to 10k within 6 months. TikTok following grew from 0 to 4k. Increased organic reach and engagement across platforms Featured in Michelin Guide, Small Luxury Hotels of the World, The Times and ELLE UK. Ongoing growth while strengthening premium brand positioning

Ready to take action?
Book a free consultation and let’s explore your goals together — with clear, honest guidance on where we can add real value.









Ready to take action?
Book a free consultation and let’s explore your goals together — with clear, honest guidance on where we can add real value.









Ready to take action?
Book a free consultation and let’s explore your goals together — with clear, honest guidance on where we can add real value.
















